What is E440?
E440 is Pectins, a gelling agent. Plant-derived. A halal gelling agent used in many jams and sweets.
Also written as: INS 440, E-440, E 440, pectin, amidated pectin. INS is the international numbering system used outside Europe, including on labels in Asia, Australia and the Middle East.
What to do
No action needed for this additive. Check the rest of the ingredient list, and remember that meat products still need proper halal slaughter.
Frequently asked questions
Is E440 halal?
E440 (Pectins) is halal. Plant-derived. A halal gelling agent used in many jams and sweets.
What is E440 made from?
Citrus peel or apples.
What is E440 used for?
E440 is used as a gelling agent, typically in sweets, jelly, desserts, yoghurts and marshmallows.
What should I do if a product contains E440?
No action needed for this additive. Check the rest of the ingredient list, and remember that meat products still need proper halal slaughter.
Related E-numbers
Last reviewed 2026-10-06. How we decide · Suggest a correction